cache_4202783660Apple passes Coke as world's 'top brand'

As expressed by CNN, The rivalry between Apple and Google has apparently been good to both. Bolstered by the dominance of its Android operating system, Google also leapfrogged Coke has dropped into second place on Interbrand's yearly Best Global Brands list.

 

IS YOUR BRAND CONVERTING STRANGERS INTO EVANGELISTS?

Do you have an integrated Brand Strategy that harmonizes all your physical and digital resources into one centric customer focused brand ?  Is your company philosophies based on analog or digital concepts?

Our Brand Strategy Program becomes the road map that guides you along the path of progress and along the way, helps you to refocus, adjust and evolve the business vision so that you are forever relevant.  

Using a proprietary diagnostic and digital audit approach, we assess your company's brand presence on the Internet, what social signals are being shared about your brand and most importantly what gaps may exist that are preventing your organization from maximizing revenue performance. The results of the assessment will better define your strategies and identify the actions you can start to increase the velocity of buyers that are ready to convert into qualified leads.

When was the last time you looked at your brand with an outside view?  Maybe it's time to step back and rethink what you repesent to your target audiences. 

 

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