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What is the one substrate that prevails in our lives today?

[fa icon="calendar'] March 7, 2013 / by Wayne Wood

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Glass... more particularly... glass screens. We carry them, feel them, touch them and look through them everyday in some form. They are no longer a static substrate. They are becoming ubiquitous, dynamic, interactive and more innovative than ever thought possible. And as marketers embrace consumer use of multi-screen interaction, most marketers think in terms of your desktop, your laptop, your mobile phone and your tablet.  That is only the beginning. 

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