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    TECHNICAL.DIGITAL
IMPERATIVE  # 4
GROWTH STACK SOLUTIONS

 

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Imperative # 4 - Growth Stack Solutions
What is Technical .Digital?

The choices of technology and vendors can be overwhelming. We help you make the right choice. 

Technical.digital is a growth stack technology comprised of marketing, sales and customer service software solutions designed to help teams work smarter to deliver rich expertise across every business function.  

The Growth Stack CRM Hub starts with our free relationship management (CRM) as the core to gaining deeper insights on every contact, lead and customer.

The Marketing Hub will help you grow web traffic and convert more visitors into customers.

The Sales Hub accelerates productivity and close more deals with less effort.

The Customer Hub  connects your customers on their terms and help them be successful. 



According to Martech Research, there are now more than 4,000 different sales, marketing and customer service software technologies to choose from.

The challenge everyone is facing is deciding on what vendor to select, what modules are needed, in what sequence and how best ishould these be integrated into a productive service to the business.

To maximize your investment, we can assist with the selection a platform or service provider, and once you have decided, the bigger challenge is to get it used everyday by your employees and be able to throw away the excel spreadsheets.

At exbound.digital our technical team is available to help you integrate, iterate and innovate for growth.


 Synchronization of the Hub of the Business

How does it work? Anonymous visitors reveal themselves

  • Our solution continuously and dynamically analyzes your website content assets. Based on each visitor's digital footsteps, the intelligence engine displays the most appropriate call to action increasing a visitor to engage further and ultimately have them opt-in.
  • The no-touch solution increases accuracy over time and adjusts behaviors "on the fly" to reduce abandonment and more importantly, increase visitor satisfaction and site conversion.  
Appropriate content assets like video's, white papers or infographics, are personalized to each website visitor.  Depending on their IP, and search criteria, they are automatically presented with the most likely content they seek. The solution watches the following digital footsteps.
  • Individual behavior (new, or returning)
  • Crowd behavior (content browsed, and navigation patterns)
  • Textual hints (Search keywords, or specific content)
Hubs. Spokes. Wheels
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The Technology Growth Stack Hub
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Your audiences expect you to know their business, to understand their environment and—to cater to their likes, needs, and preferences. But most of all, to consistently provide value at every interaction.

Today's buyer growing expectations make it even more challenging in a digital marketplace where new disruptors and competing brands are reshaping buyers decision experience virtually overnight.

You need insight into your audience behaviors, real time understanding of your target buyers , knowledge of your customer activities and most of all, information you can convert into revenue growth.

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The ConvergeHub Features:

  • Sales Force Automation services
  • Marketing Automation services
  • Customer Service Case Management
  • Document Management and Collaboration
  • Partner Management
  • Project Management
  • Invoicing and Payments
  • Reports and Dashboards
  • Customization 3rd party integrations

Lead Advisor | Technical.digital

Mykhailo Magal, Ph.D. | Chief Technology Advisor

Mykhailo is responsible for Exbound.digital's growth stack technology solutions and services. He leads our global teams located in Toronto, London and Kyiv.  As a certified ITIL v.3 and HubSpot COS expert, he ovesees all technical website design, architecture, data integration, quality assurance and user experience for client projects.

He is innovative business and technology leader with science, information technology engineering and math background, with over 15 years of practical experience in planning and delivery of technology empowered solutions. A native of Ukraine, he earned his Ph.D. in Physics and Mathematics with Kyiv Institute for Nuclear Research, and the gedree was aworded by Supreme Attestation Commission of Ukraine.  Part of his doctorate degree included data analysys, computer programming and automation.

Multiple projects delivered by Mykhailo include the custom design and delivery of

  • Enterprise business process automation systems implemented in Windows environments using C#, Java and Oracle DB 
  • Responsive websites with marketing and sales automation capabilities being implemented using HubSpot platform. His most recent works include our own www.exbound.digital website, client sites including www.budovitch.ca and www.peeristics.com sites, all of which were built on the HubSpot platform.  
  • Multiuser web portals with integrated Voice-over-IP communication technologies and e-commerce web solutions implemented on Drupal, Joomla and WordPress in Linux environments. His most recent website is www.estateimprovements.ca built on WordPress.
Mykhailo is actively involved in the development of international business relationships between Canada and Ukraine where exbound.digital's data services engineers reside. To maintain the relationships, he designed and developed the web resources deployed on IBCBridge.com and IBCBridge.ca built on Drupal.

Mykhailo Magal, Ph.D. Math,
ITIL v3, HubSpot Certified

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Our technology resources enable the connectiong of most popular business systems, including CRM, ERP, Marketing, Email, Finance and E-Commerce applications,
Technology As A Service

No longer is it sufficient to send an email blast to your database of contacts in the hopes to capture audience attention. You need programmatic services.

How does it work? Anonymous visitors reveal themselves

  • Our solution continuously and dynamically analyzes your website content assets. Based on each visitor's digital footsteps, the intelligence engine displays the most appropriate call to action increasing a visitor to engage further and ultimately have them opt-in.
  • The no-touch solution increases accuracy over time and adjusts behaviors "on the fly" to reduce abandonment and more importantly, increase visitor satisfaction and site conversion.  
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Appropriate content assets like video's, white papers or infographics, are personalized to each website visitor.  Depending on their IP, and search criteria, they are automatically presented with the most likely content they seek. The solution watches the following digital footsteps.
  • Individual behavior (new, or returning)
  • Crowd behavior (content browsed, and navigation patterns)
  • Textual hints (Search keywords, or specific content)

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HubSpot Inc.  The hub, spoke and wheel 

Now ten years ago the term "Inbound" was limited to those in the logistics industry.  Today, using the power of HubSpot's DNA, every digital marketer has heard the term or is activity engaged in the execution of inbound marketing.  The HubSpot brand Inbound Marketing and Marketing Automation.  They have created an almost exclusive ownership of the term inbound using one singular approach. Content.

  • Search the term "Inbound" and close to 60 million results are available to explore. Scan down the paging ranking and you'll see the number one inbound event on the planet, Inbound.com, an annual love fest that takes place in HubSpot's home town of Boston.  Search further and chances are, you'll start to see content of inbound marketing automation from across the globe. 
  • Content is the foundation of every marketer on the planet and HubSpot has created a culture and global following today, focused entirely on Inbound Marketing. Why?  Because it works.
Take a closer look at HubSpot's story and see Exponential Growth at work
  • The story of HubSpot dates back to 2006 when two MIT graduates decided there needed to be a better system for managing website content assets, social marketing and most of all, the need to create a software application capable of harnessing the multiple interactions, data sets and web traffic.
  • Hubspot is an example of achieving exponential growth as they have rocketed  to the number one spot on the planet.  Learn how they claimed  "Inbound Marketing" using content.
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