Forethoughtblog_Hero_1920x260.png

Is the Digital World Killing Creativity

[fa icon="calendar'] April 25, 2012 / by Wayne Wood

[fa icon="comment"] 0 Comments

Our friends at Joshi posted this on Linkedin.  My first thought was...  where is this link going to send me to as some times its like getting a biarthday present you are ready know what to expect and other times its like winning the lottery (I can only assume)  Check out this thought provoking story from Mashable Tech. Thanks Kundan!

Read More [fa icon="long-arrow-right"]

Marketo's New CMO Guide to Inbound Marketing

[fa icon="calendar'] April 14, 2012 / by Wayne Wood

[fa icon="comment"] 0 Comments


Click the graphic to get to Marketo's blog

Marketo's, a leading marketing automation provider, developed a great infographic  The CMO Guide to Inbound Marketing on the subject.  It's an easy to understand summary of what inbound marketing is and isn't, what you should do to "play the game"  and what are the key steps to consider as it relates to resources needed to deliver a quality inbound program.

Read More [fa icon="long-arrow-right"]

Is powerpoint obsolete?.. presentations just got more intelligent.

[fa icon="calendar'] March 26, 2012 / by Wayne Wood

[fa icon="comment"] 0 Comments

Check out this video from MicroStrategy.  Great idea for extending the use of your iPAD.  Using MicroStrategy powered business apps, now you can carry your information wherever you go, and throw it up onto the screen when you walk into a conference room.  All you need is an iPad or iPhone, a MicroStrategy Mobile powered App, and an Apple TV.  I guess now you have to carry around the Apple TV  !!!..

Read More [fa icon="long-arrow-right"]

This is a great email I recieved from an fellow IIB associate Ed D. It was written for anyone who does internet marketing from Knowledge@Wharton

[fa icon="calendar'] March 16, 2012 / by Wayne Wood

[fa icon="comment"] 0 Comments

Bursting the Bubble of Assumptions about 'Sponsored Search'

In theory, it seems like a simple proposition for any advertiser who wants to reach target audiences by placing ads on pages that provide search-engine results: Bid high enough to win the top spot in these "sponsored search" listings, and you will attract more customers -- and generate higher profits. No wonder more and more advertisers are paying ever-increasing prices to rank higher in the listings, which appear alongside the results to queries entered in a search engine. According to eMarketer.com, 40% of the projected $34 billion that will be spent on Internet advertising in 2014 will consist of "sponsored search."

Read More [fa icon="long-arrow-right"]

Bloomberg video highlighting the pending announcement from Apple

[fa icon="calendar'] March 14, 2012 / by Wayne Wood

[fa icon="comment"] 0 Comments

Apple plans to make a new product announcement on March 7, 2012.  Speculation is this will be the iPad 3, the first product offered since the passing of CEO Steve Jobs.  As Apples hits the $500B market capitalization, this could be the turning point for Apple who's greatest challenge will be to fend off lower cost products like Kindle or new Samsung Android tablets that offer more robust, broader functionality like a USB and consumer appeal.  Meanwhile our shiny Canadian Research In Motion continues to fumble along with more lipstick than substance as the Playbook latest vdersion finally has email functionality..  a novel idea since that was how RIM got started in the first place. Their form size is marginal as the market is accustomed to the larger 10" + tablets offering great real estate.  Let's wait and see...  here is a Bloomberg video highlighting the pending announcement from Apple.

Read More [fa icon="long-arrow-right"]

The Social Media Stack

[fa icon="calendar'] February 25, 2012 / by Wayne Wood

[fa icon="comment"] 0 Comments

The Social Media Data Stacks is part of a Watershed Publishing’s Data Insights series featuring trends, data and research. This collection brings together months of surveys, reports and insights released by nationally recognized research and marketing organizations focused on keeping pace with the latest data about social media – its growth and use. The charts in this collection are ready to use, download, format, and otherwise support your marketing goals. Feel free to share the whole presentation or any slide, with your colleagues and business partners, but please preserve credits to our partner sponsor, HubSpot, and their research partners who provide the source data, and our links to MarketingCharts.com.

Read More [fa icon="long-arrow-right"]

Techonomy 2011 Conference: How Tech Is Changing Everything

[fa icon="calendar'] December 16, 2011 / by Wayne Wood

[fa icon="comment"] 0 Comments

Last month, at Techonomy 2011 Conference,  the meeting of the "minds" in the tech investment world got together to talk about the centrality of technology to business and social progress and the urgency of embracing the rapid pace of change brought by technology. Every major issue going forward will be affected by how it intersects with tech innovation.

Read More [fa icon="long-arrow-right"]

Subscribe to Email Updates

Lists by Topic

Posts by Topic

Recent Posts